Why using the same status update is a bad idea

With use of social networking becoming even more popular, apps are springing up everywhere enabling you to update all your social networks in one go. This feature is even being incorporated into certain social networks. For example Twitter enables you to update Facebook and LinkedIn simply by adding #in or #fb to your tweet. Great […]

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Don’t hire a Personal Branding Pro until you’ve answered these 5 questions

If you’ve considered hiring a professional to help you manage your personal brand, there are some things to bear in mind. Personal brand management involves considering all aspects of your personal brand: your strengths, your results, your appearance, your knowledge and experience, your objectives and all collateral about you in the media – in the […]

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Finding your personal brand

There are lot of articles about on personal branding, with the majority talking about how important it is to have a personal brand. The rest of them talk about all the ways that you can increase the visibility of your personal brand in the online environment. But, before any work can be done to raise […]

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Personal Branding: Should the brand be my business or me?

Last weekend I ran a session on Personal Branding at MediaCamp Nottingham. This question came up and prompted a bit of debate. Even into the pub at lunch! Should our brand be our business or ourselves? Or both? And how do they fit together? One point that I am very fussy about in this debate […]

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To blog or not to blog: what is your personal brand?

Jumping onto the blogging bandwagon can be tempting. But before you do, stop and think. Developing your personal brand is key.

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