10 Key considerations when recording a video blog post

How will you present yourself? You will want to ensure that you present a consistent version of yourself, so try to avoid, recording videos straight after getting up in the morning before your shower. Remember, this is going out TO THE WORLD! So, before you press record ensure you putting across a version of yourself […]

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Personal Branding: keeping it simple

There’s a misconception out there that for you to have a really strong personal brand, you need to dominate all the social networks, have a really strong web presence, have written at least 2 books etc etc. Well, don’t worry, because you might not need to do any of this. Identifying what you need to […]

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My Favourite 4 Personal Branding Quotes

The term “Personal branding” is massively misunderstood. Even in marketing circles, branding is not understood, so the likelyhood of the masses getting their heads around personal branding is slim. So, to help out I’ve collated my personal favourite top 4 quotes that attempt to define what personal branding is all about. Quote 1. “Your brand […]

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4 Things not to include in your Twitter bio

Whenever I get an alert of a new twitter follower, I always take the time to read their bio. And, depending on what I read, I may click through to read their recent tweets. If their tweets seem interesting at that point I may decide to follow. But, not always. Just because people are interested […]

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Is a digital coach worth paying for?

A bit of a debate has kicked off on Quora prompted by the question “How much should a digital coach be paid to help develop and implement a social networking strategy?” Answers  varied from “impossible to answer” to “zip, nada, squat”. As I read through the difference in opinion it became obvious to me that […]

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Why is personal branding suddenly all the rage?

I’ve kicked off the year with the first of my Video Q&A’s. I’d like to try and find a better name for them but for now, Q&A’s will do because basically that’s what they are. You ask me a question and I answer on video for you. So, if you have any questions on Personal […]

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Is personal branding a fad?

This question “Is personal branding a fad?” came up on Quora recently so I thought I’d give my view which I’m happy to share here. The term personal branding may be relatively new, but the concept has been around much longer. There is some misconception that personal branding is all about the hard sell and […]

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Has the digital world dented your personal brand?

Have you done anything that you later came to regret? We all have, right? We squirm a bit when we think back, but after enough sweeping under the carpet, eventually we forget and hope that everyone else has too. But what about doing something online? Have you shared or posted anything that you later thought […]

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What’s the cost of not being digi-savvy?

An article I read in The Independent also asked the same question. It seems as though the idea of creating and owning a digital presence is seeping more and more into mainstream. Some of you reading this will think I’m stating the obvious. And you’re probably someone who spends a lot of your time in […]

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