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	<title>Blossoming Blog</title>
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	<link>http://blossomingbrands.com/blog</link>
	<description>Personal Branding &#124; Reputation &#124; Digital presence &#124; Telling your story</description>
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		<title>Using blogging to build your brand</title>
		<link>http://blossomingbrands.com/blog/2013/05/09/using-blogging-to-build-your-brand/</link>
		<comments>http://blossomingbrands.com/blog/2013/05/09/using-blogging-to-build-your-brand/#comments</comments>
		<pubDate>Thu, 09 May 2013 14:49:48 +0000</pubDate>
		<dc:creator>Alexia</dc:creator>
				<category><![CDATA[Digital Presence]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blogging]]></category>

		<guid isPermaLink="false">http://blossomingbrands.com/blog/?p=1050</guid>
		<description><![CDATA[This month&#8217;s articles for Fresh Business Thinking are all about blogging. It&#8217;s not going anywhere. In fact it&#8217;s role as a crucial element of your personal marketing mix is pretty solid. Business websites who have an active blog generate significant more traffic and hence business than those that don&#8217;t. But what about if you haven&#8217;t [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Getting the most out of LinkedIn</title>
		<link>http://blossomingbrands.com/blog/2013/05/07/getting-the-most-out-of-linkedin/</link>
		<comments>http://blossomingbrands.com/blog/2013/05/07/getting-the-most-out-of-linkedin/#comments</comments>
		<pubDate>Tue, 07 May 2013 09:04:30 +0000</pubDate>
		<dc:creator>Alexia</dc:creator>
				<category><![CDATA[Digital Presence]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[linkedin]]></category>

		<guid isPermaLink="false">http://blossomingbrands.com/blog/?p=1046</guid>
		<description><![CDATA[My latest articles for Fresh Business Thinking are all about LinkedIn. We’re all aware of it – some of us more than others. And for those who’ve never yet broached this particular social media ‘minefield,’ LinkedIn can manifest itself as a nagging black cloud in their consciousness. It’s a social media site which has many [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>My rebrand story #2: Why I&#8217;m rebranding</title>
		<link>http://blossomingbrands.com/blog/2012/11/05/my-rebrand-story-2-why-im-rebranding/</link>
		<comments>http://blossomingbrands.com/blog/2012/11/05/my-rebrand-story-2-why-im-rebranding/#comments</comments>
		<pubDate>Mon, 05 Nov 2012 15:24:57 +0000</pubDate>
		<dc:creator>Alexia</dc:creator>
				<category><![CDATA[People]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[passion]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[re-brand]]></category>
		<category><![CDATA[rebrand]]></category>
		<category><![CDATA[rebranding]]></category>
		<category><![CDATA[reinvention]]></category>

		<guid isPermaLink="false">http://blossomingbrands.com/blog/?p=1042</guid>
		<description><![CDATA[The short answer is there was a gap between what I said I did and what I actually did; the services sited on my website didn’t marry up with my recent projects and clients. How I was communicating who I was and what I did wasn’t right anymore. But while I knew it wasn’t right, [...]]]></description>
		<wfw:commentRss>http://blossomingbrands.com/blog/2012/11/05/my-rebrand-story-2-why-im-rebranding/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>I&#8217;m rebranding!</title>
		<link>http://blossomingbrands.com/blog/2012/10/29/im-rebranding/</link>
		<comments>http://blossomingbrands.com/blog/2012/10/29/im-rebranding/#comments</comments>
		<pubDate>Mon, 29 Oct 2012 15:46:40 +0000</pubDate>
		<dc:creator>Alexia</dc:creator>
				<category><![CDATA[Employees]]></category>
		<category><![CDATA[Entrepreneurs]]></category>
		<category><![CDATA[Freelancers]]></category>
		<category><![CDATA[Personal Branding]]></category>

		<guid isPermaLink="false">http://blossomingbrands.com/blog/?p=1036</guid>
		<description><![CDATA[I’m rebranding. Yes. You read that right. A person, ME, is rebranding. You might think that rebranding is reserved for businesses and products, but in doing so you’re missing the point. Branding is all about your sense of self and identity and how you express that. So, when a company or product rebrands, what they’re [...]]]></description>
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		<slash:comments>4</slash:comments>
		</item>
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		<title>What&#8217;s the difference between personal branding, personal marketing and reputation?</title>
		<link>http://blossomingbrands.com/blog/2012/10/23/whats-the-difference-between-personal-branding-personal-marketing-and-reputation/</link>
		<comments>http://blossomingbrands.com/blog/2012/10/23/whats-the-difference-between-personal-branding-personal-marketing-and-reputation/#comments</comments>
		<pubDate>Tue, 23 Oct 2012 10:59:41 +0000</pubDate>
		<dc:creator>Alexia</dc:creator>
				<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[personal bragging]]></category>
		<category><![CDATA[personal impact]]></category>
		<category><![CDATA[personal marketing]]></category>
		<category><![CDATA[personal presence]]></category>
		<category><![CDATA[personal selling]]></category>

		<guid isPermaLink="false">http://blossomingbrands.com/blog/?p=1029</guid>
		<description><![CDATA[So, what IS the difference between personal branding, personal marketing and reputation? Maybe I&#8217;m getting old, because I fancy having a rant. Why? Because the web is full of personal branding articles written by people who don&#8217;t REALLY understand what personal branding is. What they&#8217;re really writing about it Personal Bragging. So, I&#8217;d like to [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Is your working life a bit mashed-up? A book for you then&#8230;</title>
		<link>http://blossomingbrands.com/blog/2012/09/26/is-your-working-life-a-bit-mashed-up/</link>
		<comments>http://blossomingbrands.com/blog/2012/09/26/is-your-working-life-a-bit-mashed-up/#comments</comments>
		<pubDate>Wed, 26 Sep 2012 10:11:07 +0000</pubDate>
		<dc:creator>Alexia</dc:creator>
				<category><![CDATA[Entrepreneurs]]></category>
		<category><![CDATA[Freelancers]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[book]]></category>
		<category><![CDATA[find your story]]></category>
		<category><![CDATA[freelance]]></category>
		<category><![CDATA[mash-up]]></category>
		<category><![CDATA[passions]]></category>
		<category><![CDATA[self employed]]></category>
		<category><![CDATA[unifier]]></category>

		<guid isPermaLink="false">http://blossomingbrands.com/blog/?p=1014</guid>
		<description><![CDATA[I don’t know about you, but I have a silly habit of taking books on holiday that are stimulating and inspiring rather than allowing me to escape, and this holiday is no different; I took Ian Sanders &#38; David Sloly’s book, Mash Up, and Graham Allcott’s How to think like a Productivity Ninja, among others&#8230; [...]]]></description>
		<wfw:commentRss>http://blossomingbrands.com/blog/2012/09/26/is-your-working-life-a-bit-mashed-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Personal Branding interview with Alexia on BBC Radio Nottingham</title>
		<link>http://blossomingbrands.com/blog/2012/04/10/personal-branding-interview-with-alexia-on-bbc-radio-nottingham/</link>
		<comments>http://blossomingbrands.com/blog/2012/04/10/personal-branding-interview-with-alexia-on-bbc-radio-nottingham/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 15:28:20 +0000</pubDate>
		<dc:creator>Alexia</dc:creator>
				<category><![CDATA[Digital Presence]]></category>
		<category><![CDATA[Freelancers]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blossomingbrands.com/blog/?p=1007</guid>
		<description><![CDATA[Last week I was invited to my local BBC Radio station for a chat about Personal Branding. During our chat, we talked about the idea of knowing and discovering who you are, as well as the importance of the online world in building your reputation. If you want to hear it in all its glory, [...]]]></description>
		<wfw:commentRss>http://blossomingbrands.com/blog/2012/04/10/personal-branding-interview-with-alexia-on-bbc-radio-nottingham/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Personal Branding: Total Reinvention</title>
		<link>http://blossomingbrands.com/blog/2012/02/07/personal-branding-total-reinvention/</link>
		<comments>http://blossomingbrands.com/blog/2012/02/07/personal-branding-total-reinvention/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 21:09:04 +0000</pubDate>
		<dc:creator>Alexia</dc:creator>
				<category><![CDATA[Employees]]></category>
		<category><![CDATA[Entrepreneurs]]></category>
		<category><![CDATA[Freelancers]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[passion]]></category>
		<category><![CDATA[rebrand]]></category>
		<category><![CDATA[rebranding]]></category>
		<category><![CDATA[reinvent]]></category>
		<category><![CDATA[reinvention]]></category>
		<category><![CDATA[strengths]]></category>
		<category><![CDATA[talents]]></category>

		<guid isPermaLink="false">http://blossomingbrands.com/blog/?p=992</guid>
		<description><![CDATA[Total reinvention is not something that all of us will take on, but those that do consistently report that their life is better for the change. I myself can lay claim to that one. For some, reinvention is forced on them due to external factors such as illness or redundancy. Illness is what forced Adrian [...]]]></description>
		<wfw:commentRss>http://blossomingbrands.com/blog/2012/02/07/personal-branding-total-reinvention/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Personal Branding: Reinvent your looks</title>
		<link>http://blossomingbrands.com/blog/2012/02/07/personal-branding-reinvent-your-looks/</link>
		<comments>http://blossomingbrands.com/blog/2012/02/07/personal-branding-reinvent-your-looks/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 21:05:51 +0000</pubDate>
		<dc:creator>Alexia</dc:creator>
				<category><![CDATA[Employees]]></category>
		<category><![CDATA[Entrepreneurs]]></category>
		<category><![CDATA[Freelancers]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[appearance]]></category>
		<category><![CDATA[rebrand]]></category>
		<category><![CDATA[rebranding]]></category>
		<category><![CDATA[reinvent]]></category>
		<category><![CDATA[reinvention]]></category>
		<category><![CDATA[stylist]]></category>

		<guid isPermaLink="false">http://blossomingbrands.com/blog/?p=989</guid>
		<description><![CDATA[This is so simple and obvious, but I have to mention it. Reinventing your looks doesn’t necessarily mean a total makeover though, although that is most definitely an option. Here are some ways that you can change your looks without going for a total makeover. Hire a stylist Changing the way you dress is incredibly [...]]]></description>
		<wfw:commentRss>http://blossomingbrands.com/blog/2012/02/07/personal-branding-reinvent-your-looks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Personal Branding: Reinvent how you express yourself</title>
		<link>http://blossomingbrands.com/blog/2012/02/07/reinvention_express_yourself/</link>
		<comments>http://blossomingbrands.com/blog/2012/02/07/reinvention_express_yourself/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 21:02:26 +0000</pubDate>
		<dc:creator>Alexia</dc:creator>
				<category><![CDATA[Employees]]></category>
		<category><![CDATA[Entrepreneurs]]></category>
		<category><![CDATA[Freelancers]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[bio]]></category>
		<category><![CDATA[elevator pitch]]></category>
		<category><![CDATA[job title]]></category>
		<category><![CDATA[personal bio]]></category>
		<category><![CDATA[rebrand]]></category>
		<category><![CDATA[rebranding]]></category>
		<category><![CDATA[reinvent]]></category>
		<category><![CDATA[reinvention]]></category>

		<guid isPermaLink="false">http://blossomingbrands.com/blog/?p=987</guid>
		<description><![CDATA[We don’t have to change what we do to reinvent ourselves. Sometimes all we need to do is to talk about what we do in a different way. This alone can help us to reinvigorate relationships and perceptions. Re-engaging with others like this can bring about new conversations and insights. And new conversations and insights [...]]]></description>
		<wfw:commentRss>http://blossomingbrands.com/blog/2012/02/07/reinvention_express_yourself/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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