Using blogging to build your brand

This month’s articles for Fresh Business Thinking are all about blogging. It’s not going anywhere. In fact it’s role as a crucial element of your personal marketing mix is pretty solid. Business websites who have an active blog generate significant more traffic and hence business than those that don’t. But what about if you haven’t […]

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Getting the most out of LinkedIn

My latest articles for Fresh Business Thinking are all about LinkedIn. We’re all aware of it – some of us more than others. And for those who’ve never yet broached this particular social media ‘minefield,’ LinkedIn can manifest itself as a nagging black cloud in their consciousness. It’s a social media site which has many […]

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