I’m rebranding!

I’m rebranding. Yes. You read that right. A person, ME, is rebranding. You might think that rebranding is reserved for businesses and products, but in doing so you’re missing the point. Branding is all about your sense of self and identity and how you express that. So, when a company or product rebrands, what they’re […]

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What’s the difference between personal branding, personal marketing and reputation?

So, what IS the difference between personal branding, personal marketing and reputation? Maybe I’m getting old, because I fancy having a rant. Why? Because the web is full of personal branding articles written by people who don’t REALLY understand what personal branding is. What they’re really writing about it Personal Bragging. So, I’d like to […]

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